In today’s society, everyone is in a rush: people run after deadlines and deliverables at the end of the week. Managers and employees have numerous tasks to accomplish by end-of-day. Mothers, fathers, students – all of us are in it: the race for productivity. 

Have you experienced sitting quietly in a room yet your mind is still wandering? Have you had many sleepless nights where you’re tossing in bed because your mind is racing like crazy? We are in a dream spell: we are physically present in a place but we aren’t 100% there. This leaves us anxious, depressed, stressed, and unproductive.

But gradually we’re beginning to realize that wherever we are and whomever we’re with, we need to be completely present in the moment. 

That is part of TOWL’s base philosophy — mindfulness. Read on to learn more about mindful living, and check out our best selling products for supporting a more empowered, mindful lifestyle on our Shop page!

Mindfulness

So, what is mindful living? It’s being present in the moment with an attitude of curiosity, open-mindedness, and non-judgment. At its core, it’s a very simple task. There are several things you need to start practicing to develop mindfulness in daily life. It’s simple but not easy – at least not at first. When it gets down to it, it’s all about being more at peace with yourself and being happier.

The practice of mindfulness is marked by openness toward your experience. Your mind, your being, your senses are there real-time. Mindfulness cultivates awareness. This is essential to skillful and productive living. A wholehearted attention helps build many abilities (and qualities) like clarity, focus, insight, joy, compassion, gratitude, and love. 

The advantages of practicing mindfulness are evident in reduced stress and anxiety, increased mental well-being, improved health, as well as better adaptability and appreciation of life.  Mindful living, especially one that’s practiced with a group or community, helps us to take care of ourselves and consequently alleviate the suffering/stress in our lives and in others.

Meditation

Mindful living is closely tied up with meditation. Mindfulness, in fact, starts there. And, it’s not too hard to do: begin by sitting still for 2 minutes or more per day and focus your attention to your body and then to your breathing. Notice the moment your mind wanders; bring it back to your breathing; repeat until two or three minutes are up.

Benefits of Meditation 

Numerous studies have been done (and have shown) that meditation has positive effects on an individual. It **reduces stress, controls anxiety, promotes emotional health, enhances self-awareness, lengthens attention span, reduces age-related memory loss, generates kindness, improves sleep, helps control pain, and can decrease blood pressure. The best part about meditation is you can do it everywhere – anytime.

CONSUMING MINDFULLY

Mindful consumption is among the many positive things that result from mindful living. Being mindful of one’s self translates to being mindful of one’s impact on others and the environment. It’s important to create a space that promotes peace, happiness, and abundance. One of the ways to achieve that is by buying mindfully.

Mindful consumption is the practice of assessing your life and classifying which are harmful and which ones are helpful. After which you prioritize (and let go of) things in your life in a way that nurtures your well-being. This includes everything from the people you choose to surround yourself with and your habits with smartphone/TV to your shopping habits.

You can start by asking: Do I add to the landfill because my life isn’t ‘together’ in terms of shopping and purchasing products? 

Are the kinds of items and brands you buy (and the companies you buy from) use organic materials and manufacture their products organically?

Our company is dedicated to preserving and protecting our planet and promoting health in your homes. We sell purely organic products, such as bamboo bath towels, non-toxic linens, organic soap and other home-goods. Our brand is powered by the value of mindfulness –with the mission of protecting you (and your family) by providing products that are made from natural raw materials. 

We hope that mindfulness permeates every aspect of your life and lends you peace and joy. As a final note, Zen Master, Thich Nhat Hanh, says, "The present moment is filled with joy and happiness. If you are attentive, you will see it.”